Articles and Guest Posts
In order to preserve my writing elsewhere, I’m replicating it here, just in case. There are links back to the original articles for comments and context. In many cases I’ve added updated content.
Balancing Visible and Hidden Relationship Programs
Build A Fence Around Your Customers
Evolving Loyalty: How To Stay Current
The Seven Key Elements of Best Customer Management, Part One
The Seven Key Elements of Best Customer Management, Part Two
